Too many tweets will damage your brand

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I have never considered myself a vain person. That’s why it is hard to think of my global brand. But, considering the social media tools that I use, I have begun to create… Continue reading

Think Globally, Act Locally: Branding Through Social Media

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  In this week’s class, Dr. Silcock asked us to think about our usage of social media and the topic, “Global Me.” When thinking about the topic, I felt a kind of contradiction… Continue reading

If you’re a journalist, your enemies could be digging up your social media posts

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“In the election campaign that’s ahead of us we have to stand our ground against external forces mostly. We have to stand our ground against the mafia network of George Soros and bureaucrats… Continue reading

Navigating the Global Me

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Standing on pedestal of a global village   Paul Udoto Nyongesa What is the ideal way of individually adapting to the powerful phenomenon of globalization and positioning oneself in the global arena? Why… Continue reading

Global brand

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Journalists face many challenges these days. Maybe too many. Fast evolving technology, deep changes in business models, audiences as ignorant of the basics of our work, as critical of our role in society.… Continue reading

“Mediamorphosis”: designing a global identity

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Despite being part of the generation that has grown up with Facebook, Youtube, Instagram, Twitter, etc.—I sometimes long for simpler, social media-free times. Unarguably, social media has contributed to a much more connected… Continue reading

Things change, fall apart and renew while shaping my global brand!

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By Kazi Mohua I often think about the reason for our existence in this universe. What is the main reason that creates our sense of being? Is it being successful or making our… Continue reading

Branding yourself – except it`s not you

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In the world of social media, where life goes through a camera multiple times a day, everybody gets a chance to reinvent themselves. Creating your global self is like a second chance. You… Continue reading

The Global Me? No, first the Local Me!

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“We are citizens of the world. The tragedy of our times is that we do not know this”   The US President Woodrow Wilson said these words in 1919. And 100 years later,… Continue reading

Samson solution to terrorism

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Samson solution to terrorism By Paul Nyongesa Terrorists do not seem to have boundaries of what is sacred and what is not. For them, it is evident that all is fair game as… Continue reading

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