In my marketing class we were recently talking about how a business stays alive by observing new technologies and new trends that could be opportunities…or could put it out of business.
I thought about how the journalism industry is one such model. The internet came in and undercut a lot sources of income for newspapers.
One such way for newspapers to stay alive is to be innovative as well as changing how they achieve profits. One such way is making subscribers pay for content rather than relying on advertisers.
A site we learned about showcases emerging trends:
I think it could inspire some creative ideas!